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Part 1 – Are you making the Episode or The Adverts? Do you harness the power of storytelling in marketing? Who doesn’t love a good story?  Our ancestors surely did.  From the caveman version of you and I, sat around the fire to modern day, stories unite us and create a common bond. We are,…

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Hiring A Social Media Manager - Omnia Business Management

“Social Media Management – isn’t that just writing something on Facebook”? Why consider hiring a social media manager? Social media management has so many elements. My clients have different reasons for hiring a social media manager and my remit can vary from a budget-friendly profile audit to an all-singing, all dancing service to increase engagement.…

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Do you use social media to promote your therapy business? If the answer is no, you could be missing out on a prime promotional opportunity. There are a great many benefits to social media for therapists’ use. A therapy business is the same as any other type of business, in that it exists to service…

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The seeds are sown In my previous blog, I talk about how the seeds of Omnia Business Management were planted and how they grew.  But it wasn’t all plain sailing. In this second part of my blog, read how, when things go wrong, it can sometimes be a positive, as well as my top tips…

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      Small Business Saturday Ideas – Time for your Business to Shine!   Looking for Small Business Saturday Ideas? Saturday 1 December 2018 marks more than the start of the festive season.  As Small Business Saturday 2018, it presents a golden opportunity for small businesses to show what they’re made of!   Small…

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                    Growing Up – The story of a Rebranding. This is the story of my recent rebranding exercise, both the highs and lows. If you follow me on social media (and if not, why not?!) then you may have noticed a few changes taking place. And…

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For many of us, hashtags are part of our everyday vocabulary. The term was added to The Oxford Dictionary in 2010 and the Scrabble Dictionary in 2014. But, many of us don’t understand how to use hashtags for business. #What is a Hashtag? Hashtags are the most popular way of categorising content. If your social…

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Why are Professional Services firms so late to the social media party? Many are cautious to embrace the power of social media, fearing reputational risk.  Others believe that moving away from “traditional” modes of marketing and business development will result in a waste of time and effort.  Concern and confusion over who, within a practice,…

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Instagram. Once the preserve of travel and cookery bloggers, but recent times have seen it become the business and brand marketing tool of choice for many.  How do you use Instagram? If the answer is for personal purposes – showing off your culinary efforts, nights out with friends or summer holidays, then you could be…

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        Small Business Marketing success. Marketing any business is a challenge.  But small business marketing presents its’ own set of trials.  It is never as simple as broadcasting a message and then waiting for your target audience to bite.  Consumers are a fickle bunch; what they liked or responded to yesterday, may…

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